Project Description

Project Details

Description Urban Design & Public Spaces
Open Space
Location Jacksonville, FL
Client Jacksonville Transportation Authority


Ron R. Sill
Urban Design & Public Spaces

Jacksonville Area Development Plan

Situated within Jacksonville’s historic LaVilla district, the facility incorporates a vintage train station (c. 1900) into a major new multimodal hub. Key components include the Jacksonville Convention Center, new parking structures, proposed bus stations for JTA and Greyhound, and an elevated Skyway terminal. The city’s Master Plan calls for LaVilla to become a vibrant mix of residential, commercial, and entertainment uses. Effectively incorporating transit is vital to the success of the plan.

The study explores the most appropriate locations for future land uses, rapid transit corridors, pedestrian circulation, parking structures, and other elements needed to make the area an efficient multimodal transit hub, while maintaining the City of Jacksonville’s goals for redevelopment. It also examines the cultural heritage of the LaVilla district, once known as the “Harlem of the South,” for ways to incorporate these elements into the design.